Full-Service Marketing & Communications
The YMCAs have been around for ages and the Greenwich, Norwalk and Stamford CT YMCAs acknowledged the need for a facelift in their brand communications to compete with the proliferation of fitness clubs in their region. Adam House worked with the directors of all 3 YMCAs to develop cost-effective website, program guide and advertising templates to amortize the costs of development.
We created common website and advertising templates and customized them with on-site photography and copy content to maintain each entities uniqueness while utilizing the successful design formulas.